Branding

Illustrations

I developed a method of illustration that provided the most flexibility and ease to maintain brand consistency across all avenues including environmental, online, social media, and print. I took a modern abstract approach and created illustrations using simple geometric shapes that can be pieced together to create different compositions.

A series of graphics designed for email marketing. From left to right: enterprise solutions, FAQ & Help Center, Incoming Messages

Social Media Cover Photos

Hypely's daily social media content will consist of "Most Hyped" trending profiles based off of most tracked mentions. Above are 3 examples of the 12 templates that were designed for the social media team. The templates consist of pairings of different geometric shapes and use of the brand colors. 

User Interface Design

I worked along side the product manager and UI designer on the design of the platform providing guidance and feedback on the different iterations.